Six Reasons to Carry a Camera Everywhere You Go

June 29th, 2010

How many times have you said to yourself “I wish I had my camera?” I know I’ve thought that many times.  Luckily my iPhone has a camera on it, but it still does not replace a standard camera for the zoom, flash, and time delay options so often used.  Many of us carry a camera for special events or vacationing, but I started thinking of other reasons why having a camera with you at all times would be fun and even helpful. Here are a few reasons that I came up with:

  1. To capture special moments, like your child’s first steps or your grandfather blowing out the candles on his birthday cake.
  2. You witness something amazing, like a tornado!
  3. You meet someone famous!
  4. While on a road trip, you see a funny sign.
  5. To document something, like the damage from a car accident.
  6. To journal your life’s moments, taking photos of things that make you happy or things you wish to remember.  You can collect these to tell a story to pass down to your children or grandchildren.

What other reasons do you know of to carry a camera every day?

Have you missed a photo moment because you didn’t have a camera with you?

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My Farewell to Texas Stadium

April 11th, 2010

This morning at sunrise, Texas Stadium was imploded. I did not go watch it happen and I have not yet turned on the TV today for fear of catching the coverage on the local news. But living in Dallas, I know I’ll see the coverage at some point or I’ll simply notice the rubble as I drive down highway 114.

I have so many fond memories of the stadium, it’s just hard to see it go.

When I was a little girl, all I wanted to be when I grew up was a Dallas Cowboys Cheerleader. Once I was old enough to audition, I made my way to Texas Stadium for try-outs, which were held in the Stadium Club.  I had no formal dance experience but was a cheerleader and loved to dance with my friends so I figured I had a shot.  There were tons of beautiful girls at the audition, many of them with killer legs and long flowing hair.  But that didn’t discourage me as I had a dream to fulfill.  When my group was called to the stage, I introduced myself with a clear energetic voice and a huge smile. But then they started the music for us to freestyle dance to and I immediately froze.  Fear struck and I didn’t know what to do, so I just swayed a little to the music feeling like a fool. It was like an alien had suddenly taken over my body.  It was no surprise my name was not on the call-back list, although I did check the list just to see if they liked me for my smile and enthusiastic attitude.

When I was in high school, our football team was really good. We always made playoffs. When the Marcus vs. Lewisville games became too big to be played at our shared stadium, they moved the games to Texas Stadium. Those games were always special, not only because we were playing our biggest rivals, but because we were playing at the home of the current Super Bowl champions, so the atmosphere of the stadium just made it amazing.  I also attended many of our high school playoff games at the stadium.

When I was in college, I worked at Texas Stadium in the sales & catering department. It was a great time to work there as the Cowboys had just won three recent Super Bowls (1992, 1993, & 1995) and the team was hot. Working at Texas Stadium was a blast. Everyone I worked with had a passion for the team so they were fun to work with and like me, had a spring in their step just being there. Every time I arrived at the stadium to work, I could feel the energy, and it was empowering. It put a smile on my face each and every time I was there. Working at Texas Stadium was one of the best jobs I’ve had. I loved the energy of the stadium, even when the stadium was empty – I could still hear the whistles from the refs, the players congratulating each other, the fans cheering on their favorite team. I also made many great friends working there.

And then there were the games. I was fortunate to have had the opportunity to attend several games, both in the stands and in the suite of the company I currently work for. But of all the games I attended, the last one was bitter-sweet. I was there for the final home game at Texas Stadium (December 20, 2008). I honestly didn’t watch all of the game. As I sat in the company suite, I just sat looking out the windows, trying to capture to memory all the little things that made the stadium so great. The star in the middle of the field. The names on the Ring of Honor. The individual light bulbs in the scoreboard. The uncomfortable navy blue seats I’ve sat in so many times. The smell in the air. The teams lined up on the sides, the cheerleaders kicking their boots towards the sky, and all the loyal fans with their painted faces, blue and silver wigs, wearing jerseys from the best players from years past. The tunnel the players exited to – the tunnel where I once officed across the hall from the player’s locker room. I remembered all the great times I had at the stadium when I was in high school, the fun times I had while working there, I even laughed to myself as I glanced across to the windows of the stadium club, remembering my failed cheerleader tryout attempt. And I had one final chance to look up towards God from inside the stadium through that famous hole in the roof.  After the game ended and the ceremony closed with a final video to say goodbye, it was Tom Landry who was shown turning off the lights.

Reflecting on the past makes me realize that I have many great memories of Texas Stadium. While the stadium now sits in a pile of rubble, I recognize that I will still have the friends and the memories of great times past.

Thank you Texas Stadium for the many memories and smiles you brought me.

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Advice on Marketing, Leadership, and Advancing Your Career from the CMO of Mary Kay

April 5th, 2010

Recently, I had the opportunity to hear Mary Kay CMO, Rhonda Shasteen, speak at the Dallas/Ft. Worth American Marketing Association luncheon where she told the story of her climb up the career ladder, followed by some great tips on marketing, leadership and career advice.

Here are some of the highlights of her speech:

Key Tips for Marketers:
1. Know who is purchasing your products. Those purchasing may not be the ones using the products. For example, wives often purchase their husband’s toiletries.
2. Offering more products doesn’t always mean more sales. Increasing SKUs does not always equal an increase in sales.
3. It is key to understand the hearts and minds of your customers. Understand why people do what they do and know how to inspire them.
4. Marketing is an art, not a science. Marketing is not measuring ROI and analytics. Marketing is the art of causing someone to do something – getting someone to act. People act on feelings and emotions, not knowledge. Rhonda’s example was about dessert. Most of us like dessert. Most of us know that sugar is bad for us and causes weight gain. But we still eat dessert because we like it and it makes us happy.

What it takes to be a leader and advance your career:
1. To be a leader in a company, you must sharpen your skills. You must understand three things to be a strong leader in your company:
        a. Sales
        b. Operations
        c. Finance
2. You need to have a deep understanding of people and have the ability to get along well with others. You also need to know how to get out of the way.
3. Excellent communication skills – you must be able to effectively communicate to your leaders, your support team, the team right beside you, and your customers.
4. Have the courage to speak the truth, even when it’s difficult. Always speak with honesty and integrity.
5. And finally, get rid of your control issues. You can only control three things:
        a. Your thoughts – you can control what you think
        b. Your words – you can control what you say
        c. Your actions – you can control what you do
        Remember that these three things are a reflection of who you are.

Thanks to Rhonda for sharing her insight and knowledge with us. After 26 years with Mary Kay she will be retiring this summer, but has exciting plans for the future.

The DFW AMA hosts the Executive Luncheon the 3rd Wednesday of each month and is open to all. Visit the DFW AMA website for upcoming luncheons, special interest groups, and networking events.

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